In contemporary art, social relevance (like the notion of beauty) could be thought of as a by-product of process and not its objective.
Otherwise, the resulting work is little more than predictable propaganda for often-outdated dogma whose power of seduction is almost always inversely related to its relevance and ultimate utility. Contemporary art generates questions and not answers or solutions. It promotes (and sometimes provokes) dialogue with those it will never meet. It does not preach. It is not a recruitment tool for a recognizable cause. It is one with its framework and as such knows no bounds.
This is a rare quality as well as a potential source of inherent narcissism.